Growing on social media can be hard no matter if you are an individual or a business. Below I have compiled a list of some times to help you get growing on your chosen social media platform. 1. Define your goals Clarity: Determine what you want to achieve with your social media presence (e.g., brand awareness, lead generation, customer engagement). Specific targets: Set measurable goals (e.g., increase followers by 20% in 3 months, generate 100 leads per month). 2. Know your audience Research: Understand your target audience's demographics, interests, and behaviors. Persona creation: Develop audience personas to tailor your content and messaging effectively. 3. Choose the right platforms Target audience: Select platforms where your audience is the most active. Content suitability: Consider the type of content each platform supports (visual for Instagram, professional for LinkedIn). 4. Consistent branding Profile optimisation: Use a consistent brand logo, colors,...